TinyChat is known for its creative methods of incorporating third party media sites into the platform. They gave users the option to connect via Facebook Connect long before it was common practice and are well known for their aggressive and innovative tactics at drawing users via Twitter. This has made them pioneers in the Social Media space,
Users have long been able to log into Tiny Chat’s main service, multi-user video chat rooms, by using their twitter logins. But now when users log in via Twitter it triggers a new chat room that only other people with Twitter accounts can join. An update is, of course, posted to the user’s Twitter account when created which serves as an invitation to all of their followers to join.
This exclusivity could makes users flock to the feature. For instance, imagine you get updates from multiple friends being in a TinyChat twitter chat room… that you weren’t invited to. It may encourage followers to create chat rooms and perpetuate the exclusive nature of the new TinyChat group video feature.
On the other hand, the fact that the service is live and only works if you invite people via Facebook, twitter or email may be too much lag time for the room to fill. Experienced Internet users have very low attention spans and aren’t likely to wait for their friends to get the update, sign into the TinyChat service and log-in to the chat-room. The barrior to entry cold prove to be far too great for success.
Users can, of course, invite random strangers to their chat room if they have a list of Twitter names available to them. Therefore, TinyChat’s new feature could prove to be even more effective if they offered a list of Twitter users that are currently logged-in to TinyChat.
Connecting via twitter offers other opportunities to the company as well. TinyChat is a reputable company and are likely to secure celebrities to host their own Internet chat sessions to promote themselves to fans over Twitter, as suggested a post on today’s FlamPlog blog. This could drive the new feature to great success.
What do you think about TinyChat’s new Twitter chat rooms?
